Google’s New Support For AVIF Images May Boost SEO
Google announced that images in the AVIF file format will now be eligible to be shown in Google Search and Google Images, including all platforms
WordPress Translation Plugin Vulnerability Affects +1 Million Sites
A critical vulnerability was discovered in the WPML WordPress plugin, affecting over a million installations. The vulnerability allows an authenticated attacker to perform remote code
Google Cautions On Improper 404 Handling
Google’s John Mueller addressed whether numerous 404 errors negatively impact rankings and provided a clear explanation of the best practices for handling them. 404 (Not
Google’s Mueller On August Core Update vs. Ranking Bug Effects
Google recently rolled out two changes that affected website rankings: the August 2024 core update and a fix for a separate ranking problem. These happened
How You Can Measure Core Web Vitals
Google has defined a set of metrics site owners should focus on when optimizing for page experience. Core Web Vitals metrics are part of Google’s
Google Search Expands AI Overviews Globally
Google Search expands AI overviews to six countries, adds a save function, and simplifies language while testing in-text links for web content. Google expands AI
13 Steps To Boost Your Site’s Crawlability And Indexability
One of the most important elements of search engine optimization, often overlooked, is how easily search engines can discover and understand your website. This process,
Social Media Career Path: How To Get Started
The social media landscape has changed drastically since we started using Facebook in the mid-2000s. Nowadays, companies rely heavily on social media platforms to connect
How Google Helps Users Find Products Faster
Shopping SERPs have been looking more like a feed than ranked results for a while now. In December, I wrote about the integration of Google’s shopping tab
Facebook Attracts Gen Z Users While TikTok’s Boomer Audience Grows
According to a recent report by eMarketer, Facebook is experiencing a resurgence among Gen Z users, while TikTok is gaining traction with baby boomers. Despite
