Digital Marketing

Google Says Canonical Re-Evaluation Can Take Up to Two Weeks

Google’s guide now sets expectations for how long clustered pages take to re-evaluate after a content fix. Pages generally leave a duplicate cluster faster when

Digital Marketing

Is Your Content Strategy Recommending Competitors?

This post was sponsored by FirstPromoter. The opinions expressed in this article are the sponsor’s own. For years, software companies have published pages that rank

Digital Marketing

A Copyright Claim Can Remove Your Page From Google Search

A copyright complaint can remove a page from Google’s search results based on a notice, even if ownership claims are later disputed or inaccurate. Press

Digital Marketing

OpenAI Hiring Points To Image & Video Ads Coming To ChatGPT

OpenAI is seeking engineers to develop new image, video, native, and conversational ad formats for ChatGPT, moving beyond the standard sponsored unit tested since February. Three

Digital Marketing

Search And Agents Are One Product. You Only Need One Playbook

Google Search is becoming an agent manager. Sundar Pichai said it plainly across two interviews this spring: “A lot of what are information-seeking queries will

Digital Marketing

Google Desktop CTR Climbs While Mobile Dips, Report Finds

Click-through rates for desktop and mobile are moving in opposite directions, according to the new data from Advanced Web Ranking. The direction here, especially on

Digital Marketing

Google Says SEO Tools Lack Access To Its Internal Metrics

Google’s CMO-facing blog post presents AI Search optimization as standard SEO. Google says third-party SEO tools and vendors don’t have access to its internal metrics.

Digital Marketing

We Need To Change Our Approach To AI Prompt Tracking

As an industry, we’re still learning and working out how to approach AI prompt tracking effectively. A lot of tools have evolved in a short

Digital Marketing

Better AI Outputs & SEO Results

Most SEO teams already use AI to write content. Almost none of them can explain the system behind it. In a recent SEJ webinar, Darrell

Digital Marketing

What Apple’s Gemini-Powered Siri Means For Search Visibility

Apple introduced Siri AI at WWDC this week. Two details matter for search marketers more than anything else in the keynote. Siri can now pull