How To Target High-Intent Users In Google Ads
In an increasingly data-driven advertising world, getting your ads in front of the right people can make all the difference. One powerful way to achieve
WordPress Leader Mullenweg Silences Joost De Valk
Matt Mullenweg, co-creator of WordPress, posted a statement on X (formerly Twitter) announcing that Joost de Valk was no longer speaking at WordCamp Asia and
Google Adds New Guidance For Merging GA4 & Search Console Data
Google has rolled out updated documentation on how to combine data from Google Analytics and Search Console. Unified SEO Insights The new guidelines recommend using
Digital Ads Cost More, Convert Less: Frustration To Blame
New data shows what many marketers already suspect: it’s getting harder and more expensive to convert online visitors. A study of 90 billion sessions shows
Why Genuine Connections Will Drive Social Media In 2025
Looking back on last year, fake content has reached new highs, challenging marketers to stand out with authentic, engaging campaigns that resonate with increasingly skeptical
How To Create Marketing Resilience
Advertising can pull your company forward like an 18 wheeler, but it can also create a risky dependency that backfires when you need to reduce
LinkedIn Report Reveals Most In-Demand Marketing Skills
Marketing jobs are increasing, and many professionals are satisfied with their roles. However, rapid changes in technology and work environments pose new challenges. The LinkedIn
Here’s What It Means For Marketers
Google is starting to roll out an AI-based Q&A feature to Google Business Profiles (GBP) on Google Maps for mobile. This feature will very likely
9 Actionable Steps to Improve Your Google Rankings
Many things have changed in SEO since Google first came online in 1998. Today, with personalized results influenced by user behavior, location, and device, standing
An Introduction To Pages At Scale
Programmatic SEO is an approach to SEO and content creation that leverages automation and technology to efficiently create, optimize, and manage a large volume of
