The Open Standard That Gives AI Systems A Structured View Of Your Business
AI systems are now answering questions about your business. The problem is that they are often getting it wrong. Consider the typical situation. A brand’s
Position 1 Is Halfway Down The Page: New SERP Visibility Data
Ranking #1 doesn’t mean what it used to. In fact, 57% of organic position-one results sit above the fold on desktop, and only about 40%
‘More Opinionated Than It Should Be’
Google CEO Sundar Pichai acknowledged room for improvement in AI Overviews when shown a live product-query result during a Decoder podcast interview with Nilay Patel.
Google I/O Didn’t End SEO. The Risk Is Somewhere Else
The loudest reactions after Google I/O 2026 were that Search had been replaced overnight. Google’s messaging went the other way, insisting that AI Search still
Key AEO & Content Trends for 2026
Are you optimizing and aligning your AEO strategy for your top-performing LLM? Does your current SEO strategy put your brand at risk for losing visibility?
The Web’s New Visitor Just Got An Identity
On March 20, 2026, Google quietly added a new entry to its official list of web fetchers. Not a crawler. Not a training bot. An agent. Google-Agent
Google Analytics Adds AI Assistant As Default Channel Group
Google Analytics added an “AI Assistant” default channel group for traffic from recognized AI chatbot referrers, with Google naming ChatGPT, Gemini, and Claude as examples.
Schema Markup Didn’t Move AI Citations In Ahrefs Test
Schema markup is far more common on pages cited by AI. But a new Ahrefs report found that adding it didn’t result in a clear
Community That Drives AI Visibility
AI search doesn’t pick brands at random. They cite brands with trust signals across multiple channels. Are you building brand proof in the places AI
Google Testing Web Bot Auth To Verify AI Agent Requests
Google published documentation explaining its testing of Web Bot Auth, an experimental IETF protocol that can help websites cryptographically verify some automated requests from bots
