ChatGPT Vs. Gemini Vs. Claude: What Are The Differences?
Chatbots have changed many professionals’ workflows and processes. Accountants, lawyers, SEO experts, writers, agencies, developers, and even teachers are still discussing the changes taking place
7 SEO, Marketing, And Tech Predictions For 2026
Previous predictions: 2018 | 2019 | 2020 | 2021 | 2022 | 2023 | 2024 This is my 8th time publishing annual predictions. As always, the goal is not to be right but to practice thinking. For example,
Google’s Mueller Says Sites In A ‘Bad State’ May Need To Start Over
Google’s John Mueller says sites with low-quality AI content should rethink their purpose rather than manually rewrite pages. Starting fresh may be faster than recovering.
The Alpha Is Not LLM Monitoring
Adobe just paid $1.9 billion for Semrush. Not for the LLM tracking dashboards. For the platform, the customer relationships, and the distribution. Contrast: Investors poured
Google’s Mueller Questions Need For LLM-Only Markdown Pages
Google Search Advocate John Mueller has pushed back on the idea of building separate Markdown or JSON pages just for large language models (LLMs), saying
84% Of Adults Use YouTube As Platform Growth Continues
YouTube and Facebook continue to lead U.S. social media usage, but TikTok, Instagram, WhatsApp and Reddit are showing consistent growth, according to new data from
Google Brings Gemini 3 To Search’s AI Mode
Google has integrated Gemini 3 in Search’s AI Mode. This marks the first time Google has shipped a Gemini model to Search on its release
ChatGPT Outage Affects APIs And File Uploads
OpenAI is experiencing a widespread outage affecting two systems, APIs and ChatGPT. The outage has been ongoing for at least a half an hour as
Google Launches Ads Advisor & Analytics Advisor Globally
Google is introducing two AI-powered tools built on Gemini: Ads Advisor in Google Ads and Analytics Advisor in Google Analytics. Availability starts in early December
How To Do A Complete Local SEO Audit: 11-Point Checklist
Local SEO includes several specific tasks geared to establishing the relevance and authority of a business within a targeted geographic area. Search engines and large
