Digital Marketing

26 Common SEO Myths, Debunked

SEO is a complex, vast, and sometimes mysterious practice. There are a lot of aspects to SEO that can lead to confusion. Not everyone will

Digital Marketing

How Much Should You Budget for SEO Services?

Digital is the primary marketing channel for many companies. Many owners and executives still have difficulty budgeting for online marketing. Budgeting for SEO can be

Digital Marketing

What Are The Best Resources To Learn SEO?

This week’s Ask An SEO question comes from Nicolò, who asks: “What are the best resources to learn SEO and who are the best people

Digital Marketing

12 Reasons Your Website Can Have A High Bounce Rate

Pages with high bounce rates can be frustrating– but bounce rate can be a useful tool. A high bounce rate in GA4 doesn’t always mean

Digital Marketing

Understanding Bounce Rate & How to Audit It

Many people talk about how important it is to have a “low bounce rate.” But bounce rate is one of the most misunderstood metrics in

Digital Marketing

GA4 Update Brings Alignment With Google Ads Targeting

Google announced an update to the advertising section within Google Analytics 4 (GA4). The enhancement aims to clarify and align user counts eligible for remarketing

Digital Marketing

Google Clarifies Organization Merchant Returns Structured Data

Google quietly updated their organization structured data documentation in order to clarify two points about merchant returns in response to feedback about an ambiguity in

Digital Marketing

Is Google Crawling Your Site A Lot? That Could Be A Bad Sign

According to a recent LinkedIn post by Gary Illyes, Analyst at Google, you should be cautious if Google starts aggressively crawling your website. While an

Digital Marketing

How To Build A Diverse & Healthy Link Profile

Search is evolving at an incredible pace and new features, formats, and even new search engines are popping up within the space. Google’s algorithm still

Digital Marketing

Google’s Stance On AI Translations & Content Drafting Tools

In a recording of Google’s June SEO office-hours Q&A session, John Mueller, a Google’s Search Relations team member, discussed the impact of AI-generated content on