Digital Marketing

How To Use The Google Ads Search Terms Report

One of the most essential aspects of a profitable Google Ads strategy is reaching the right people, with the right message, while they’re searching. To

Digital Marketing

Google Limits News Links In California Over Proposed ‘Link Tax’ Law

Google announced that it plans to reduce access to California news websites for a portion of users in the state. The decision comes as Google

Digital Marketing

Google Improves INP For Sites Using Consent Management Platforms

Google has announced improvements to its Interaction to Next Paint (INP) metric for websites using popular consent management platforms (CMPs). Google made this possible by

Digital Marketing

Marketing Calendar 2024 With Template To Plan Your Content

Setting yourself and your organization up for successful marketing means understanding the interesting dates, holidays, and events throughout the year that you can leverage for

Digital Marketing

41 Tips & Best Practices To Create Great Webinars

Webinars can be an invaluable tool for marketers. When done right, they can: But where do you start? Marketers are flooded with webinars daily, some

Digital Marketing

OpenAI Announces Instant-Use ChatGPT—No Login Required

ChatGPT announced that as of today it is rolling out the ability for anyone to use it without having to sign up or log into

Digital Marketing

The Most Engaged YouTube Fans For NCAA Basketball Teams

Imagine that you head up digital marketing at Turner Sports or CBS Sports, which have the exclusive rights to license NCAA marks, tickets, and taglines

Digital Marketing

Going Solo – How To Manage Freelance Life That No One Talks Abou

Freelancing is an attractive proposition. Many SEOs get their start freelancing because the material barrier to entry is quite low, and there’s a high demand

Digital Marketing

Google Explains How CWV Is A Ranking Factor But Doesn’t Improve Rankings

Google’s Search Off the Record podcast covered the topic of Core Web Vitals (CWV), noting that while it’s a ranking factor it’s not so important