Google Updates Structured Data Requirements For Return Policies
Google requires ecommerce stores to specify in their structured data which country their return policies apply to. Google now requires country information for return policies
The Potential Impact Of AI Mode And Deep Search Models
Boost your skills with Growth Memo’s weekly expert insights. Subscribe for free! Last week, Google officially launched AI Mode, an AI Overview on steroids, in
Google’s Martin Splitt Warns Against Redirecting 404s To Homepage
Google has released a new episode in its “SEO Office Hours Shorts” video series, in which Developer Advocate Martin Splitt addresses a question many website
Google Upgrades AI Overviews With Gemini 2.0, Launches AI Mode
Google announced an expansion of its AI-powered search features, enhancing AI Overviews with Gemini 2.0 and introducing a new experimental “AI Mode.” AI Overviews With
Mullenweg Asked If He’s Adaptable To Change
Matt Mullenweg, co-creator of WordPress, recently held a question-and-answer session at WordCamp Asia 2025, where he faced several tough questions. Topics included whether he was
Controlling Your Brand Position Online With SEO
As search engines become more AI-driven with Overviews and the rise of large language models (LLMs), organic search is still one of the most significant
A Google Ads Guide To Detecting And Preventing Click Fraud In Lead Generation
Click fraud in lead generation can drain your marketing budget and corrupt your data, leading to misguided strategic decisions. While automated detection tools serve as
13 Google Ads Settings To Check When Running International PPC Campaigns
Expanding your Google Ads campaigns to international markets sounds exciting – until you realize just how many settings can make or break your results. If
Is This Bad For Local Businesses?
We have been testing Google’s newest “Ask For Me” Search Lab test. It is quick, easy, and impressive technology to request local quotes, but it
GBP Reviews Outage Is Over
A Googler published an update to let businesses know that the ongoing outage is almost over and that most businesses that have lost review counts
