Google AI Mode Goes Personal, Crawl Limits Clarified – SEO Pulse
Welcome to the week’s Pulse: updates affect how Google personalizes AI Mode, what Googlebot’s crawl limits look like in practice, and what new data shows
Authentic Human Conversation™
Last Friday afternoon, Digg died. Again. Two months. That’s how long the relaunch lasted before CEO Justin Mezzell pinned a eulogy to the homepage. The
What’s Right For Your Business?
Digital marketing usually gets discussed as one bucket in companies. It shows up in planning decks as a single line item, even though what sits
ChatGPT’s Default & Premium Models Search The Web Differently
Ask ChatGPT’s default and premium models the same question, and they’ll cite almost entirely different sources, according to a Writesonic analysis. GPT-5.4 Thinking, ChatGPT’s premium
3 AI Search Changes Every Marketer Needs A Plan For In Q2
The way people find your content, click on it, and convert from it changed this quarter. AI search went from a visibility question to a
Google AI Mode Cites Itself More Often, With More Organic Links
Google’s self-referencing in AI Mode has risen to more than three times its level nine months ago, according to a new SE Ranking report analyzing
Builderius WordPress Page Builder Integrates Claude AI
Builderius has released an experimental AI integration that connects Anthropic’s Claude to live WordPress projects through the Model Context Protocol. The release enables the AI
Bing Adds GEO To Official Guidelines, Expands AI Abuse Definitions
Microsoft has rewritten the Bing Webmaster Guidelines to cover how content appears in both traditional search results and Copilot’s AI-generated answers. The previous version focused
Anthropic’s Claude Bots Make Robots.txt Decisions More Granular
Anthropic updated its crawler documentation this week with a formal breakdown of its three web crawlers and their individual purposes. The page now lists ClaudeBot
‘Summarize With AI’ Buttons Used To Poison AI Recommendations
Microsoft’s Defender Security Research Team published research describing what it calls “AI Recommendation Poisoning.” The technique involves businesses hiding prompt-injection instructions within website buttons labeled
