How to run a social media takeover in 7 easy steps
A well-run social media takeover can be a win-win situation for you and your collaborator. In a crowded content landscape, takeovers are a great way
Social media approval workflow explained (with free template)
Ever noticed a mistake after you’ve published a post? One surefire way to save you from embarrassing corrections is to use a social media approval
The ultimate guide to selling on social media
It’s time to sell out. You know, the good kind. Social commerce is a game-changer when it comes to digital marketing: it makes the buying
13 ChatGPT alternatives worth trying for SEO, content, and more
When I was starting out in marketing, most of my time went into things like manually transcribing interviews, digging through industry research, and wrestling with
Intuit Mailchimp’s Jeremy Jones on crafting content that converts
Editor’s note: We sat down with Jeremy Jones, Global Head of Creative, to tap into his expert insights on turning content into business outcomes. This
Social media KPIs every marketer should be tracking
Tracking your social media performance isn’t hard. The hard part is knowing what to track — and why it matters. You could spend all day
How to turn insights into business value
Key takeaways Use social listening to drive strategy, not just reporting. Go beyond tracking brand mentions. Leverage real-time insights to shape messaging, improve customer experience,
How much does YouTube pay per view in 2025?
If you, like thousands of other YouTubers, are hoping to make money on the video platform, you’re probably wondering what your income might look like.
How to set up and optimize your bio links
What is a link in bio and why does it matter in 2025? “Link in bio” refers to the URL in the bio section of
A 2025 guide for marketers
There are 5.42 billion social media users in 2025. And people spend an average of more than 2 hours per day using social platforms. During
