Hiperpersonalización y seguridad: la GenIA como pilar de una experiencia al cliente confiable
La hiperpersonalización, impulsada por la analítica avanzada y la Inteligencia Artificial Generativa (GenAI), ha dejado de ser una estrategia de marketing para convertirse en un
Different perspectives, deeper connections: Why SESUG still matters in 2025
Walk into any Southeast SAS User Group (SESUG) event and you’ll quickly realize it’s not just about the software. Yes, there are technical sessions, coding
Aging populations and loneliness: Navigating a new public health frontier
Globally, health care is undergoing a transformation driven by the rapid aging of populations. By 2034, one in five Americans will be aged 65 or
La importancia de saber lo que programas
Hoy en dia, donde la inteligencia artificial (IA) se ha convertido en una aliada cotidiana para desarrolladores y programadores, resulta tentador delegar gran parte del
Can parametric insurance models be fueled by synthetic data?
As the world around us changes – and the world of insurance races to adapt – parametric insurance stands out as a revolutionary approach that
Architecting the modern clinical trial analytics environment
Clinical trials are the engine behind every new treatment we see – from life-saving cancer drugs to vaccines that help us fight global pandemics. But
What are SAS User Groups and why do they matter?
If you’ve ever heard someone mention a “SAS User Group” and thought, “What does that actually mean?” you’re not alone. These groups are a cornerstone
Strengthen your shot: tips for boosting flu vaccine effectiveness
Every year, millions roll up their sleeves for the flu shot—but how can we ensure those vaccinations pack the strongest punch? While vaccine effectiveness varies
Simulated Annealing (SA) Metaheuristic in SAS Optimization
Authors: Subbu Pazhani and Rob Pratt Large-scale real-world optimization problems with advanced business rules are often difficult to solve with standalone traditional optimization algorithms. Metaheuristic
Agentic AI rewrites insurance underwriting: See how it works
Underwriters offer a critical skill to the insurance industry – making decisions. The journey they take to arrive at a decision to accept, reject or
