The Great Decoupling
SEO died as a traffic channel the moment pipeline stopped following page views. Traffic is either down for many sites, or its growth nowhere near
ChatGPT To Begin Testing Ads In The United States
Just today, OpenAI confirmed it will begin testing advertising in the United States for ChatGPT Free and ChatGPT Go users in the coming weeks, marking
YouTube Expands Monetization For Some Controversial Issues
YouTube is updating its Advertiser-friendly content guidelines to allow more videos about certain “controversial issues” to earn full ad revenue, as long as the content
How To Get The Perfect Budget Mix For SEO And PPC
Figuring out how to divide your budget between SEO and PPC is one of those decisions that looks simple on paper but feels complicated once
AI Overviews Show Less When Users Don’t Engage
AI Overviews don’t show up consistently across Google Search because the system learns where they’re useful and pulls them back when people don’t engage. Robby
Microsoft CEO, Google Engineer Deflect AI Quality Complaints
Within a week of each other, Microsoft CEO Satya Nadella and Jaana Dogan, a Principal Engineer working on Google’s Gemini API, posted comments about AI
Top 10 Emotionally-Engaging Holiday Ads Of 2025 (With A Bonus One)
Every December, brands battle for something far more valuable than views: emotional resonance. And according to new data from DAIVID, 2025 may be one of
Free AI WordPress Plugin To Automate Internal Linking For SEOs
If you’ve been following this series of exploration of vectors and their application in SEO, we have covered the building blocks of the plugin I’m
The 7 Best Landing Page Builders For 2026
Landing pages are a core part of the user journey, influencing ad performance, conversion rates, and how effectively you can test, personalize, and scale your
Track Santa On Christmas Eve 2025 (Via NORAD & Google)
Santa’s coming! The world waits with excitement and anticipation for the arrival of Santa Claus as he starts his world tour for 2025. Children (and
