How to grow your brand in 2025
LinkedIn is the world’s premier business network, with around one billion users. For brands and business owners seeking to connect with a professional network, amplify
How to post on Instagram from PC or desktop in 2025
While Instagram’s mobile app offers a few editing tools for publishing posts, sometimes it’s just easier to use a bigger screen and keyboard for creating
How to reach a wider audience in 2025
The Instagram Explore page is an array of public photos, videos, Reels, and Stories chosen uniquely for each user from accounts they don’t follow, based
How to run a social media takeover in 7 easy steps
A well-run social media takeover can be a win-win situation for you and your collaborator. In a crowded content landscape, takeovers are a great way
Social media approval workflow explained (with free template)
Ever noticed a mistake after you’ve published a post? One surefire way to save you from embarrassing corrections is to use a social media approval
The ultimate guide to selling on social media
It’s time to sell out. You know, the good kind. Social commerce is a game-changer when it comes to digital marketing: it makes the buying
13 ChatGPT alternatives worth trying for SEO, content, and more
When I was starting out in marketing, most of my time went into things like manually transcribing interviews, digging through industry research, and wrestling with
Intuit Mailchimp’s Jeremy Jones on crafting content that converts
Editor’s note: We sat down with Jeremy Jones, Global Head of Creative, to tap into his expert insights on turning content into business outcomes. This
Social media KPIs every marketer should be tracking
Tracking your social media performance isn’t hard. The hard part is knowing what to track — and why it matters. You could spend all day
How to turn insights into business value
Key takeaways Use social listening to drive strategy, not just reporting. Go beyond tracking brand mentions. Leverage real-time insights to shape messaging, improve customer experience,
