Social Media

How to set a smart social media budget (and get it approved)

Ah, the social media budget. For many social media managers, putting together (and justifying) financial asks is an anxiety-inducing annual event. However, budget time is

Social Media

32 Instagram features marketers need to know in 2024

Instagram features are constantly pushing boundaries, evolving, and changing before our very eyes. This social network is a multi-talented queen: Sure, you can throw a

Social Media

9 tips to boost trust + engagement

If you’re looking to bank social media tips, you’re in the right place. As a marketer in financial services, navigating bank and credit union social

Social Media

How often should a business post on social media? [2024 data]

It’s the question that launched a thousand sleepless nights: “How often should a business post on social media?” Of course, like anything worth knowing, there’s

Social Media

A quick and simple guide

Can you schedule posts on LinkedIn? Yes! It’s actually pretty simple to do — and there’s a couple of ways to go about it. Keep

Social Media

Save space and track links

URL shorteners can turn any long and unwieldy website address into a short and sweet URL at the click of a button. Not only are

Social Media

How to do it right in 2024

Social media customer service has never been more important. 81% of customers expect faster service thanks to new tech, and 65% expect it if they

Social Media

2024 guide to finding the perfect social media target audience

The total global social media population is now about 5.17 billion. Trying to find your brand’s specific social media target audience from that enormous number

Social Media

The 14 Best Social Media Apps for Marketers in 2024

Are you creating a social media marketing strategy and need to figure out what the many social media applications can do to help you reach

Social Media

Facebook Marketing in 2024: A VERY Complete Guide

Splashy video-first platforms like TikTok get talked about more than old timer Facebook, but Facebook marketing is critical for businesses in 2024. With over three