Digital Marketing

Google Brings AI Trip-Finding To Google Flights

Google adds an AI “Flight Deals” tool to Google Flights, part of a broader push into vertical, conversational search experiences. Google launched Flight Deals in

Digital Marketing

Reshaping The SERP And What It Means For Your SEO Strategy

For decades, the digital world has been defined by hyperlinks, a simple, powerful way to connect documents across a vast, unstructured library. Yet, the foundational

Digital Marketing

How To Create Your Instagram Content Plan (With Free Template)

Are your Instagram posts struggling to gain traction? With over 2 billion monthly active users, standing out on the platform requires strategy and content planning.

Digital Marketing

5 Key Findings On What Buyers Really Want

Search is changing, and not just because of Google updates. Buyers are changing how they find, evaluate, and decide. They are researching in AI summaries,

Digital Marketing

Google Backtracks On Plans For URL Shortener Service

Google announced that they will continue to support some links created by the deprecated goo.gl URL shortening service, saying that 99% of the shortened URLs

Digital Marketing

B2B Marketing Is Starting to Look a Lot Like B2C (And It’s Working)

B2B marketers are taking a page from the B2C playbook and seeing real results. According to LinkedIn’s B2B Marketing Benchmark Report, strategies once considered too

Digital Marketing

Why A Site Deindexed By Google For Programmatic SEO Bounced Back

A company founder shared their experience with programmatic SEO, which they credited for initial success until it was deindexed by Google, calling it a big

Digital Marketing

Google’s New AI Search Experiment

Google has launched Web Guide, an experimental feature in Search Labs that uses AI to reorganize search results pages. The goal is to help you

Digital Marketing

AI Chatbots Frequently Get Login URLs Wrong, Netcraft Warns

A report finds that AI chatbots are frequently directing users to phishing sites when asked for login URLs to major services. Security firm Netcraft tested

Digital Marketing

Google’s Top 5 SEO Tools

I’ve spent years working with Google’s SEO tools, and while there are countless paid options out there, Google’s free toolkit remains the foundation of my