Digital Marketing

Mullenweg Asked If He’s Adaptable To Change

Matt Mullenweg, co-creator of WordPress, recently held a question-and-answer session at WordCamp Asia 2025, where he faced several tough questions. Topics included whether he was

Digital Marketing

Controlling Your Brand Position Online With SEO

As search engines become more AI-driven with Overviews and the rise of large language models (LLMs), organic search is still one of the most significant

Digital Marketing

A Google Ads Guide To Detecting And Preventing Click Fraud In Lead Generation

Click fraud in lead generation can drain your marketing budget and corrupt your data, leading to misguided strategic decisions. While automated detection tools serve as

Digital Marketing

13 Google Ads Settings To Check When Running International PPC Campaigns

Expanding your Google Ads campaigns to international markets sounds exciting – until you realize just how many settings can make or break your results. If

Digital Marketing

Is This Bad For Local Businesses?

We have been testing Google’s newest “Ask For Me” Search Lab test. It is quick, easy, and impressive technology to request local quotes, but it

Digital Marketing

GBP Reviews Outage Is Over

A Googler published an update to let businesses know that the ongoing outage is almost over and that most businesses that have lost review counts

Digital Marketing

How To Target High-Intent Users In Google Ads

In an increasingly data-driven advertising world, getting your ads in front of the right people can make all the difference. One powerful way to achieve

Digital Marketing

WordPress Leader Mullenweg Silences Joost De Valk

Matt Mullenweg, co-creator of WordPress, posted a statement on X (formerly Twitter) announcing that Joost de Valk was no longer speaking at WordCamp Asia and

Digital Marketing

Google Adds New Guidance For Merging GA4 & Search Console Data

Google has rolled out updated documentation on how to combine data from Google Analytics and Search Console. Unified SEO Insights The new guidelines recommend using

Digital Marketing

Digital Ads Cost More, Convert Less: Frustration To Blame

New data shows what many marketers already suspect: it’s getting harder and more expensive to convert online visitors. A study of 90 billion sessions shows