How to get verified on Facebook: Updated 2025 guide
Authenticity is key on social media. But it can also be elusive. Knowing how to get verified on Facebook is critical for both individuals and
Engagement rate benchmarks and formulas: Q1 2025 update
Your engagement rate is one of the most important metrics for tracking your social media performance. It can reveal audience preferences, guide your content strategy,
16 social media management tools for faster growth in 2025
Hey there, I’m Nikki! For the past 10 years, I’ve been helping all kinds of brands — from scrappy startups to household names — grow
Government social media benchmarks: Q1 2025 update
How do you know if your social strategy is working? Is an average of 15 comments per post a win, or is it just average?
The best time to post on Instagram: Q1 2025 update [DATA]
What is the best time to post on Instagram to make sure a post gets seen? And what about the best time to post on
The best TV premieres of 2024, according to social media
Editor’s note: If you’re just here for our research, click here to skip the intro and dive straight into the rankings. 2024 was a blockbuster
How to promote a cause in 2025
Key takeaways Social media advocacy is the practice of using social platforms to advance causes like charitable campaigns, connecting with political leaders, or driving social
51 LinkedIn statistics to shape your social strategy
LinkedIn statistics are the finger on the pulse of the professional world. They give us a glimpse into the trends and behaviors of millions of
24 simple ways to increase Facebook engagement (free calculator)
For commitmentphobes, the word “engagement” might be a terrifying and loaded one — but for social media marketers, Facebook engagement is the holy grail. Of
12 winning social media integration strategies for 2025
In 2025, social media integration goes beyond buzzwords and is the fundamental piece of every successful digital marketing strategy. Social-led brands continue to build more
